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A Parisian Fashion Maison with a Couture soul Alaïa celebrates the power of femininity and the timelessness of beauty since its creation in 1964 by namesake founder Azzedine Alaïa. Today, Creative Director Pieter Mulier, perpetuates his quest for perfection and modernity, sharing the same passion for arts and uncompromising technique. Shape driven creations and iconic knits are sculpted on the body, sublimating the free beauty of femininity.